Market research platform

A research platform that returns findings, not a CSV

Design the study, field it to your audience, and get coded themes, priorities and supporting verbatims in the same workflow. No stitching a survey tool to an analysis layer to an agency.

50 free respondents · no credit card · GDPR and CCPA compliant

Quant + qualstructured metrics and open-ended probing in one study
150krespondents a year run by BrandTrends on the platform
4× richeropen-ended data than their previous method
Daysbetween the brief and a readable analysis
One workflow

Design, field and analyse without changing tools

State the research goal in plain language and the questionnaire is drafted against it, with a quality score you can act on. The same platform fields the study, probes the weak answers, and returns the analysis. Nothing is exported to be re-imported somewhere else.

Defensible

Every conclusion traces back to a quote

Themes are ranked by weight, not by whichever sentence the model liked. Each one carries the verbatims that produced it and the segment they came from, which is what makes a finding survive contact with a sceptical meeting.

From the brief to the decision

Four steps, one platform

1

State the goal

What you are validating, who you need to hear from, and what would change your plan.

2

Review the draft

The question set is proposed and scored. You correct the wording you disagree with before anything is sent.

3

Field to your audience

Email, link or in-product, with quotas per segment and several segments running in the same week.

4

Read the findings

Coded open ends, ranked themes, verbatims and exports that drop straight into a decision document.

What actually changes

The same study, without the three weeks nobody owns

The usual routeWith SmartInterview
RecruitingScreener, calendars, no-shows, one to two weeksA link to your own customers, answered when it suits them
The interviewOne moderator, one participant at a timeEvery participant probed the same way, in parallel
Open answersExported, read and coded by handTranscribed, tagged and grouped as they arrive
The deliverableA spreadsheet and an empty afternoonRanked themes with the verbatims that prove them

Questions before you start

A survey tool collects and hands you the reading. This platform runs the interview, asks the follow-up a form cannot ask, and returns the coded analysis. The work that used to sit between fieldwork and the meeting is the part it removes.

See it on one of your own questions

Twenty minutes, a real study, your data. If the output is not usable in your next decision meeting, you will know inside a week.

50 free respondents · no credit card · GDPR and CCPA compliant